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Welcome to issue 433 of the ukrecruiter newsletter. Sponsored
by
Multiple job boards with no contracts
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9th December 2009
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Article
One: Negotiating a Higher Fee by Bill Radin
As a recruiter, how can you command a higher fee?
Well, here’s one idea that sounds almost too good to be
true - you simply ask for it. Savvy recruiters know that at any given point in time, there are companies out there with staffing needs so urgent, they'll do whatever it takes to get the position filled.
Like stranded airline passengers who are sick and tired of hanging around the terminal, they're more than willing to open their wallets, just to get going.
Besides, the fee component isn't so critical to every client that it always trumps everything else. In fact, I've known hiring
managers - and HR managers - who have learned that giving an incentive to recruiters can actually yield higher quality results than beating them up on price.
Being penny-wise and pound-foolish is a pretty common
phenomenon - in all aspects of life. For example, I have a friend who takes pride in haggling with home improvement contractors until he gets the absolute lowest price. As a result, the winning contractor feels slighted and does shoddy work, and my friend ends up with a job that has to be done all over again. I keep telling him that sometimes it's actually SMART to pay retail
price - but he's not to ready accept such a radical concept.
The point is, if you're patient and you can sidestep the demons, you'll find better angels with whom to do business.
The Fee You Deserve
But what if you keep asking for a higher fee, and you never get it? If that's the case, you'll need to counter the fee objection with a compelling reason why you're worth the extra money.
The phrase "Differentiate or Die" isn't just the title of a book by advertising legend Jack Trout. It's a concept that directly applies to premium pricing, and how to sell it. Consider this. If you're not more:
• well-connected in your field;
• knowledgeable about your market;
• capable of saving your client time;
• willing to work hard and commit all your resources to succeed; or
• better able to apply creative or innovative methods than your competition,
then you haven't found a way to differentiate yourself. And if that's the case, you probably don't deserve a higher fee anyway.
Negotiating a higher fee generally requires the willing participation of what I call an affluent or a self-actualized buyer. Rarely is price the issue with this type of customer, who more than anything else is looking for
results - or a pleasurable buying experience.
If you find that you're focusing mainly on price, the perceived value of what you're offering will almost always get lost in the shuffle. It's only when value takes
centre stage that price ends up in the back row where it belongs.
So, whether your strategy is to wait in the weeds for the right type of customer to come along, or to build up your value relative to other recruiters, a stronger fee will make life a whole lot more
enjoyable - not only for you, but for everyone else, too.
Bill Radin is a top-producing recruiter whose innovative books, tapes and training seminars have helped thousands of recruiting professionals and search consultants achieve peak performance and career satisfaction. Bill’s extensive experience makes him an ideal source of techniques, methods and ideas for rookies who want to master the
fundamentals - or veterans ready to jump to a higher level of success.
www.billradin.com
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Article
Two: Top Tips on bouncing back, again and again and again by Heather Townsend
It’s a tough old world out there – everyone knows that rejection is part and parcel of everyday life as a recruiter. How do you find the resilience to keep bouncing back? Are you born with it? Can you blame your parents if you don’t have it? Or is it something you develop as time goes on?
Here are my top tips on how to strengthen your resilience:
1. Look for the silver lining
Let’s face it bad stuff happens. And if you are looking for bad stuff to happen, it will happen all around you. However, if you look for the positive to come out of a setback or negative event, you will find a positive. And if you don’t believe me, then believe the scientists. Positive emotions were found to disrupt the experience of stress and help high resilient individuals to recover efficiently from daily stress (Fredrickson et al., 2003).
2. Develop your problem-solving skills
Interestingly if you are prepared to find a solution or work-around, then you will probably find a solution. But to do this, you need to develop your problem-solving skills. In reality this means being open to possibility and prepared to challenge the assumptions you are making. Ask yourself questions such as ‘who could I involve?’, ‘if it was easy what would I do next?’
3. Accept that you have come up against a setback
I have worked with many clients after they have found they are at risk of redundancy. Amazingly, a few of them are still working away at the same role, doing the same thing as if nothing has happened. It makes for an interesting first couple of coaching sessions! To bounce back successfully you need to firstly accept that there is a problem or setback. Recovery can only start once you have moved from denial, through to acceptance. Publicly talking (or writing) about your situation is part of the process of accepting what is happening to you.
4. Talk with family and friends
Family and friends are great at inspiring you to dust yourself off and start all over again. I recommend that you build a supportive network around you – who believe in you, even when you doubt yourself. I personally find great comfort and positivity from reading positive feedback I have received from people over time. If you don’t already do this, start saving the titbits that make you smile when reading your e-mail for those times when you need a bit of re-energising to get you going again.
5. Sleep on it
Late at night, things can always seem worse than they actually are. A good night’s sleep can give you both the energy to start up again, but also help your subconscious identify the right way forward from your personal situation. Many a time, I have gone to bed mulling over a difficult decision, and woken up knowing the right answer.
6. Remember the good times
Inevitably the life of a recruiter is a little bit of a roller coaster ride. When things are going well, they are really going well... but the converse is also true. So, do hang onto the memories of the good times – these will help to sustain you when the going gets tough.
7. Work with a mentor or coach
A mentor or coach will help you to see the cloud’s silver lining, as well as help you to formulate plans and strategies to get you back on track. I have just recently finished a coaching relationship with a financial controller in a financial services firm. Along with what’s being happening in the financial services sector and happening for her personally, she has more reason than most to be stressed and depressed. With the help of my coaching she has emerged stronger and more resilient from our coaching sessions – and more able to deal with whatever life throws at her.
8. Believe in yourself
Having positive self-esteem and bags of self confidence are going to be a major factor in helping you to bounce back from ‘the slings and arrows of outrageous fortune’. If you tell yourself what you are good at, once a day, this will help to improve your self-esteem. It sounds simple, but it really does work.
Heather Townsend is the founder of The Efficiency Coach – passionate about helping individuals and businesses achieve more for their time, effort and money. Contact Heather at The Efficiency Coach by phone, 01234 48 0123, or by e-mail:
heather@theefficiencycoach.co.uk. Read more articles by Heather by reading her blog – The Thoughts and ideas of The Efficiency Coach
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Online
Recruitment Update
UK Recruiter Plus - Favourites
These are this week's favourite articles from UK Recruiter Plus as
chosen by the UK Recruiter team:
- Change
your state change your result!
- Elephant
Management Techniques
- Have
you got the recruiting gene
We are currently offering a free trial -
www.ukrecruiterplus.co.uk/trial
Hitwise top 10 Recruitment
Sites, week ending 5 December 2009
The most visited UK recruitment sites last week, starting with the
most popular, were www.jobcentreplus.gov.uk,
www.linkedin.com, www.reed.co.uk,
www.jobs.nhs.uk, www.totaljobs.com,
www.jobsite.co.uk,
www.tes.co.uk, www.monster.co.uk,
www.jobrapido.co.uk and
www.cv-library.co.uk. For more information about
Hitwise, visit http://www.hitwise.co.uk
Louise's UK Recruiter blog
You can read Louise's UK Recruiter blog at http://ukrecruiter.typepad.com.
She has recently posted about Sending
Christmas Greetings. You can also keep up to date with other recruitment blogs from
the UK via the UK Recruiter blog watch page at http://www.ukrecruiter.co.uk/blogs.htm.
Discussion Board Summary
Don't forget to visit The
Discussion Board. Current topics on the site include:
- Matrix
SCM and Commensura
- REC
2010 fees
- Factoring
- Any Good Companies?
You do not need to be registered to post or view messages on the
discussion board. Visit the
site, ask questions and share your knowledge.
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Don't
Miss This
Press Release: Red Advertising Acquires Jobmate
'Red Advertising Ltd, the digital recruitment classified advertising specialists, today announces the acquisition of Jobmate and ARC Technologies, one of the UKs leading providers of online job advert distribution and response tracking solutions for the recruitment industry.
The acquisition provides Jobmate with access to Reds marketing and support services which will
result in improved response times and improved customer support satisfaction levels. Red will also be investing into the core jobmate product technology to ensure that it remains cutting edge technology and ahead of its competitors.
Under the terms of the deal Jobmate will maintain its brand name and will remain as a separate business. Jobmate’s existing staff and technical integration consultants will also be retained to continue their good work within the jobmate business.
Jobmate is the third acquisition that Red Advertising has made in order to strengthen its online position within the digital recruitment classifieds sector.
www.redadvertising.co.uk
www.jobmate.co.uk'
Press Release: Lander Associates bags top award
'Lander Associates has been awarded the prestigious prize of Recruitment Sector Service Provider of the Year at APSCo’s 2009 Staffing Industry Awards.
The team beat off competition from three strong finalists to win the award, which was presented at APSCo’s 10th annual charity ball in aid of Childline. The judging panel of independent experts commented that “this company’s skills, standards, commitment, unswerving belief in and dedication to the quest of consistently improving standards of recruitment practice, is an example deserving of plaudits from all its peers in the recruitment industry.”
“I am elated, as winning this award means the team gets the external recognition it deserves for the work that it has done over the years” says Fiona Lander, Managing Director of Lander Associates. “They all, always, go the extra mile and you can’t ask for more than that. We feel especially honoured to have been selected from such a highly regarded group of companies and by a prestigious organisation like
APSCo.” The Venetian Masquerade Ball, held at London’s Intercontinental Hotel, raised over £60,000 for Childline with over 500 guests attending and participating in a raffle and charity
auction. www.landerassociates.co.uk'
Press Release: Google and Linkedin To Speak At The UK’s Second Social Media In Recruitment Conference - 22nd April 2010 - London
'Both Google and LinkedIn have been confirmed as speakers for the UK’s second Social Media in Recruitment Conference on the 22nd April 2010 at the British Library in London.
Having organised the UK’s first Social Media in Recruitment Conference in July 2009, Taylor is looking forward to another successful conference to help Corporate Recruiters, Recruitment Agencies, Recruitment Advertising Agencies, Job Boards and Recruitment Industry suppliers get the most from using Social Media in Recruitment.
There will also be contributions from delegates who attended the July 2009 Conference. They will share what social media strategies they have implemented since attending the first Social Media in Recruitment Conference.
Full details of the conference can be found at www.SocialMediaInRecruitment.com
(Twitter Hashtag - #SMIR) including how to save £100 by booking before the 31st December 2009.'
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Please forward this newsletter on to any colleagues or recruitment friends who you think might like to receive the newsletter.
Regards
Louise Triance
UK Recruiter http://www.ukrecruiter.co.uk
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